I have over 10 years of experience working across B2B and B2C products and enjoy turning complex challenges into clear, intuitive product experiences through research, collaboration, and strategic design thinking.
My work focuses on understanding complex problems and turning them into clear product direction. I enjoy working closely with product managers and engineers to explore ideas, validate assumptions with users, and design solutions that balance user needs with business and technical constraints.
Outside of work you’ll usually find me tackling DIY projects around the house, planning my next travel adventure, heading to the theatre and just generally enjoying life alongside my two boys.
My design process is grounded in curiosity, collaboration, and continuous learning.
I begin by understanding the problem through research, stakeholder conversations, and user interviews. From there, I explore solutions through sketching, flows, and prototyping, working closely with product managers and engineers to ensure ideas are both valuable for users and feasible to build.
I believe testing and feedback help shape better decisions, allowing teams to iterate quickly and move toward solutions that genuinely improve the product experience.
